The Moral Molecule - The New Science of What Makes Us Good or Evil
Author(s): Paul J Zak
Is morality universal? Why are men less faithful than women? Why do some businesses succeed while others collapse? If we have a natural impulse to empathise and care for each other, why are there psychopaths? Neuroscientist and economist Paul Zak has spent 10 years researching to answer these questions and discover the chemical driver of our behaviour. His research has led him from a 'vampire' wedding in Devon to the jungle of Papua New Guinea and from the US military to a Buddhist monastory. Detective story, adventure and scientific discovery rolled into one, "The Moral Molecule" is a brilliant read: compulsively entertaining and potentially life-changing.
Product Information
Paul Zak is the founding Director of the Centre for Neuroeconomics Studies and Professor of Economics at Claremont Graduate University. He has degrees in mathematics and economics from San Diego State University, a Ph.D. in economics from University of Pennsylvania, and post-doctoral training in neuroimaging from Harvard. Professor Zak is an expert in neuroeconomics, a field he helped create, and is a recognised expert in oxytocin.
General Fields
- :
- : Transworld Publishers Ltd
- : Bantam Press
- : 01 May 2012
- : 234mm X 153mm
- : United Kingdom
- : books
Special Fields
- : Paul J Zak
- : Paperback
- : 330.01
- : good
- : 256
