Million Dollar Website: Simple Steps To Help You Compete With The Big Boys Even On A Small Business Budget
Author: Lori Culwell
Stock information
General Fields
: 37.00 NZD
: 9780735204416
: Prentice Hall Press
: Prentice Hall Press
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: 0.308
: 09 July 2009
: 235mm X 159mm X 16mm
: United States
: 37.0
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: books
Special Fields
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: Lori Culwell
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: Paperback
: 1
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: 658.872
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: 240
: Sales & marketing; E-commerce; Small businesses & self-employed
: illustrations
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9780735204416
Description
The only guide for the small business owner to create a revenue-enhancing website that lets them compete with the abig boys.a Award-winning website consultant Lori Culwell demonstrates how to create a website that will increase sales and generate repeat customers on a small business budget. Not just another agraphic design for the weba book, Culwell offers invaluable insider advice on what it takes to build a high-profile website, including dozens of guidelines to avoid the pitfalls of bad usability, with invaluable tips on: a[ Enhancing brand awareness a[ Creating graphic designs that keep customers engaged and not confused a[ Writing web-savvy content a[ Capitalizing on user feedback a[ Making the most of search engine optimization a[ Using blogs and social networking sites to increase traffic and get the word out
Reviews
aLori Culwellas insight has made Johnson & Johnsonas discovernursing.com the award-winning website it is today. This book is an invaluable resource for anyone with a small business.a aAndrea Higham, Director of the Johnson & Johnson Campaign for Nursingas Future