Author(s): Neville Martin
Neville Martin's over-the-shoulder look at his career in journalism and public relations might be taken with more than just a grain of salt - were it not all true. He writes of a world much less fettered by proscription than today's, and in which the unconventional, the eccentric, the oddball and even the downright incompetent could still find a job. Starting out as a cub reporter with Wellington's Evening Post, Neville Martin eventually found himself handling communications for the Dairy Board, one of the more demanding jobs in the PR business. Along the way he worked for three political parties at the same election, was press secretary to a menagerie of Ministers, wrote several revues and a couple of pantomimes, and was a regular contributor to the anarchistic satirical magazine Cock. By the Seat of My Pants offers reassuring evidence that a 'why the hell not' attitude, accompanied by a lick or two of common sense, can still accomplish much. It is a hymn to a collection of colourful characters and events which has kept one man laughing for 40 years and more.